Turn your case study data into story-format posts that showcase results without feeling like a pitch.
Describe the problem, pain, and situation before the transformation
What approach, strategy, or service was applied?
Specific numbers, metrics, and outcomes achieved
Copy a compelling narrative ready for LinkedIn, X, or Instagram
Focus on the emotional journey, not just the numbers. Start with the problem (make it vivid), build tension (what was at stake?), reveal the turning point, then show the transformation. Numbers prove the story, they shouldn't BE the story.
Specific details beat generic claims. 'They went from 3 leads/month to 47' beats 'they improved lead generation.' Include timeframes, before/after contrasts, and unexpected insights. The more specific, the better.
Always get permission. You can use their real name (best for credibility), anonymize with industry details ('a SaaS company in healthcare'), or create composite stories from multiple clients.
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