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Frequently Asked Questions
What is BANT qualification?
BANT stands for Budget, Authority, Need, and Timeline. It is a classic sales qualification framework that helps determine if a prospect is worth pursuing based on these four key criteria.
How should I weight different criteria?
Weight criteria based on what matters most for your sales process. For high-ticket B2B, Budget and Authority are often most important. For faster sales cycles, Timeline may carry more weight.
What score threshold should I use?
Start with 75% for hot leads, 50% for warm. Adjust based on your conversion data. If you are closing leads at 60%, that might be your new hot threshold. The goal is to predict which leads will close.
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