How To Pin Post On Facebook
TL;DR - Quick Answer
15 min readComprehensive guide with practical insights you can apply today.
How to Pin a Post on Facebook: Pages, Groups, and Personal Profiles
Quick answer: On a Facebook Page, click the three dots (...) on any post and select "Pin to Top of Page." In Groups, it's called "Mark as Announcement." On personal profiles, you can't pin posts to your timeline, but you can add them to your Featured section.
Can You Pin Posts on Personal Facebook Pages?
This is the most common question, and the answer depends on what you mean by "personal page":
Personal Profiles (your regular Facebook account)
No, you cannot pin posts to your personal profile timeline. Facebook does not offer a pin-to-top feature for personal profiles the way it does for Pages.
What you can do instead: Add posts to your Featured section on your profile. Featured posts appear as highlights near the top of your profile page (below your bio and above your timeline).
How to feature a post on your personal profile:
- Go to your profile
- Find the post you want to feature
- Click the three dots (...) on the post
- Select "Feature on profile" (or go to your Featured section and click "Add to Featured")
- The post will appear in your Featured area
You can feature multiple posts — there's no limit of one like pinned posts on Pages.
Facebook Pages (business pages, creator pages, public figure pages)
Yes, you can pin posts on Facebook Pages. This is the standard pinning feature — one pinned post that stays at the top of your Page timeline.
How to Pin a Post on a Facebook Page
On Desktop:
- Go to your Facebook Page
- Find the post you want to pin
- Click the three dots (...) in the top right corner of the post
- Select "Pin to Top of Page"
- The post moves to the top with a pin icon
On Mobile (iPhone/Android):
- Open the Facebook app
- Navigate to your Page
- Find your post
- Tap the three dots (...)
- Tap "Pin to Top"
- Confirm
Requirements: You must be a Page admin or editor to pin posts. Regular followers cannot pin posts to a Page.
Limit: You can only have one pinned post at a time on a Facebook Page. Pinning a new post automatically unpins the previous one.
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How to Pin a Post in a Facebook Group
Facebook Groups don't use "pinning" — instead, the feature is called "Mark as Announcement" (or "Announcements" in some Group interfaces).
How to pin (announce) a post in a Group:
- Find the post in the Group (or create a new one)
- Click the three dots (...) on the post
- Select "Mark as Announcement"
- The post moves to the top of the Group
Key differences from Page pinning:
- Groups can have up to 10 announcements at the same time (Pages only allow 1 pinned post)
- Only Group admins and moderators can mark posts as announcements
- Announcements can be set to auto-expire after a certain period
- Any post in the Group can be marked, including posts from regular members
How to pin in a Facebook Group on mobile:
- Open the Group in the Facebook app
- Find the post
- Tap the three dots (...)
- Tap "Mark as Announcement"
How to Unpin a Post on Facebook
Unpin on a Facebook Page:
- Go to your Page
- Find the pinned post (it's at the top with a pin icon)
- Click the three dots (...)
- Select "Unpin from Top of Page"
The post returns to its original chronological position in your timeline.
Remove an announcement in a Facebook Group:
- Find the announcement post
- Click the three dots (...)
- Select "Remove as Announcement"
How Many Posts Can You Pin on Facebook?
On a Page, pinning a new post automatically unpins the current one. In a Group, you can have multiple announcements active simultaneously.
What Happens When You Pin a Post on Facebook?
When you pin a post:
- The post moves to the top of your Page's timeline (not the News Feed)
- A pin icon and "Pinned post" label appears on the post
- The post stays at the top indefinitely until you unpin it or pin a different post
- The post's original engagement (likes, comments, shares) stays intact
- The original publish date doesn't change
- Anyone visiting your Page sees the pinned post first
Pinning does not send notifications to your followers or boost the post's reach in the News Feed. It only affects the order of posts on your Page's timeline.
How to Pin a Comment on Facebook
Facebook also lets you pin comments on posts — this is separate from pinning posts.
- Find the comment you want to pin
- Click the three dots (...) next to the comment
- Select "Pin comment"
The pinned comment moves to the top of the comment section. This works for:
- Posts on your Facebook Page
- Posts in Groups you admin
- Your own posts on your personal profile
Only the post author or Page/Group admin can pin comments.
Troubleshooting: Why Can't I Pin My Facebook Post?
"I don't see the pin option"
- Make sure you're viewing the post as your Page (not your personal profile)
- Check that you have admin or editor permissions for the Page
- Update the Facebook app to the latest version
- Try on desktop at facebook.com if the mobile app isn't working
"My pinned post disappeared"
- Another admin may have unpinned it or pinned a different post (only 1 allowed)
- The post may have been deleted or hidden by Facebook
- Make sure you're looking at the Page timeline, not the News Feed
"Pin option is grayed out"
- You can't pin other people's posts on your Page (only your Page's own posts)
- Check that the post hasn't been restricted by Facebook
- Verify your admin status in Page settings
"How to pin on Facebook Lite"
- Facebook Lite supports pinning on Pages and Groups with the same three-dot menu
- If the option doesn't appear, try the full Facebook app or the desktop website
Frequently Asked Questions
What does "pin post" mean on Facebook?
Pinning a post on Facebook locks it to the top of your Page's timeline so it's the first thing visitors see. The post stays at position #1 no matter how many new posts you publish afterward. It appears with a pin icon and "Pinned post" label. Pinning only affects your Page timeline — it doesn't boost the post in people's News Feeds.
Can you pin posts on personal Facebook pages?
No, Facebook does not allow pinning posts on personal profiles/timelines. This feature is only available on Facebook Pages (business, creator, and public figure pages). However, you can add posts to your profile's "Featured" section, which displays them prominently near the top of your profile page. To do this, click the three dots on any of your posts and select "Feature on profile."
How many posts can you pin on a Facebook Page?
You can pin only one post at a time on a Facebook Page. If you pin a new post, the previous pinned post is automatically unpinned and returns to its chronological position. In Facebook Groups, you can have up to 10 announcements (the Group equivalent of pinned posts) at the same time.
What happens when you pin a post on Facebook?
The post moves to the top of your Page's timeline with a pin icon. It stays there until you unpin it or pin a different post. The post's original likes, comments, and shares are preserved, and the publish date doesn't change. Pinning does not send notifications to followers or boost the post's reach in the News Feed — it only affects the order on your Page timeline.
How do you pin a post in a Facebook Group?
In Groups, the feature is called "Mark as Announcement." Click the three dots on any post in the Group and select "Mark as Announcement." The post moves to the top of the Group. Only admins and moderators can do this. Groups can have up to 10 announcements at once, unlike Pages which only allow 1 pinned post.
How do you unpin a post on Facebook?
Go to the pinned post at the top of your Page, click the three dots (...), and select "Unpin from Top of Page." The post will return to its original position in your timeline. In Groups, click the three dots on the announcement and select "Remove as Announcement."
Can you pin a post on a Facebook event?
Facebook Events don't have a native pin feature like Pages or Groups. As an event organizer, you can post an update and it will appear in the event's discussion, but you cannot pin it to the top. Important details should go in the event description instead.
Can you pin comments on Facebook posts?
Yes. Click the three dots next to any comment on your post and select "Pin comment." The pinned comment moves to the top of the comment section. This works on Page posts, Group posts (if you're admin), and your own posts. Only the post author or a Page/Group admin can pin comments.
Why can't I pin my Facebook post?
Common reasons: you're viewing the post from your personal profile instead of your Page, you don't have admin or editor permissions, the Facebook app needs updating, or you're trying to pin someone else's post on your Page (you can only pin your own Page's posts). Try switching to your Page view or using the desktop version at facebook.com.
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