Best Metricool Alternatives 2025: Top Social Media Tools Compared
TL;DR - Quick Answer
13 min readQuick tool comparison. Features, pricing, and what works best for your needs.
Metricool's analytics are solid. But it lacks content creation tools.
If you need AI writing, video templates, or content recycling, here are your best options.
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Why People Leave Metricool
Three reasons come up constantly:
1. No AI content generation Metricool schedules content but doesn't help create it.
2. No video templates You'll need external tools for video creation.
3. Limited free plan No LinkedIn or Twitter/X without paying.
🤔 Quick Knowledge Check
You need AI to write social media captions. What's the problem with Metricool?
Top 5 Metricool Alternatives
1. SocialRails — Best for Content Creation
Price: $29-99/month
Solves Metricool's biggest gaps: AI content and video templates.
Best for: Anyone who spends hours writing content.
Try SocialRails free2. Hootsuite — Best for Enterprise Analytics
Price: $99-739/month
Has enterprise features Metricool doesn't match:
- Social listening (monitor brand mentions)
- OwlyWriter AI
- Advanced compliance tools
- 150+ integrations
Trade-off: Much more expensive. Complex interface.
Full comparison3. SocialBee — Best for Content Recycling
Price: $29-99/month
Automatic content recycling that Metricool lacks:
- Create once, post forever
- Category-based scheduling
- Evergreen automation
- AI Copilot included
Trade-off: Basic analytics compared to Metricool.
🤔 Quick Knowledge Check
Which Metricool alternative has automatic content recycling?
4. Buffer — Best Free Option
Price: Free to $120/month
Simpler than Metricool with a better free plan:
- 3 channels free forever
- $6/channel for more
- Basic AI assistant
- Easiest learning curve
Trade-off: Much weaker analytics than Metricool.
5. Sprout Social — Best for Agencies
Price: $249-499/month per user
Enterprise-grade analytics and CRM:
- Deep cross-platform analytics
- CRM integration
- Team performance tracking
- Social listening
Trade-off: Very expensive. Per-user pricing.
Feature Comparison
🤔 Quick Knowledge Check
You're a 3-person team with a $60/month budget. Which tool offers the best value?
🤔 Quick Knowledge Check
You're switching from Metricool. What feature is hardest to match elsewhere?
Best Alternative by Use Case
You Need AI Content Creation
Choose: SocialRails
Metricool: $18/month, no AI. SocialRails: $29/month with AI and video.
You Need Better Enterprise Analytics
Choose: Hootsuite
Metricool: Good analytics, no listening. Hootsuite: Full enterprise suite at $99+/month.
You Want Content Recycling
Choose: SocialBee
Metricool: No recycling. SocialBee: Automatic evergreen from $29/month.
You Need Free Scheduling
Choose: Buffer
Metricool: Free for 1 brand, limited. Buffer: Free for 3 channels, simpler.
How to Switch from Metricool
Step 1: Export your data
Metricool allows data export. Download your analytics and scheduled content.
Step 2: Pick your alternative
Step 3: Set up your new tool
Most alternatives take 30-60 minutes to configure. Analytics migration may take longer.
When to Stay with Metricool
Metricool still wins if you:
- Prioritize analytics over content creation
- Need competitor tracking on budget
- Want SmartLinks (link in bio)
- Generate client reports regularly
- Don't need AI or video tools
No alternative matches Metricool's analytics at $18/month.
Quick Answers
Best free Metricool alternative? Buffer with 3 free channels. Metricool's free plan is also solid for 1 brand.
Best for AI content? SocialRails with unlimited AI at $29/month.
Which has Metricool's analytics quality? Hootsuite matches or exceeds at $99+/month. Sprout Social at $249+/month.
Best for teams? SocialRails at $49/month or Hootsuite at $249/month.
Bottom Line
Metricool's analytics and competitor tracking are excellent. But if you need AI content or video templates, alternatives deliver more creation value.
Our picks:
- Content creation: SocialRails ($29/month)
- Enterprise analytics: Hootsuite ($99/month)
- Content recycling: SocialBee ($29/month)
- Free option: Buffer
Create content, post everywhere
Let AI do the work. Ideas, posts, images, carousels. Scheduled in seconds.
Start your free trialRelated
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- Metricool vs SocialBee
- Metricool vs Sprout Social
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Content Recycling Tools:
- RecurPost Review 2025 - Evergreen content automation
- RecurPost Alternatives
- RecurPost Pricing
More Alternatives:
- Buffer Alternatives
- Hootsuite Alternatives
- SocialBee Alternatives
- Loomly Alternatives
- ContentStudio Alternatives
- SocialBu Alternatives
- Crowdfire Alternatives
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Budget-Friendly Options:
- SocialBu Review - $19/mo scheduling
- Crowdfire Review - Content curation
- ContentStudio Review - Content discovery
- Later Alternatives
- Sprout Social Alternatives
- Zoho Social Alternatives
- Statusbrew Alternatives
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- Kontentino Alternatives
More Reviews:
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- Cheaper Than Statusbrew
- Cheaper Than RecurPost
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